Some great news coming in from the Board of Control for Cricket in India (BCCI) as they have declared fantasy gaming app MPL sports as the brand new official kit sponsor for the Indian team.
This is a sign of relieve for the cricket board as they have managed to solve the problem of kit sponsorship for Indian men’s team ahead of the tour of Australia. The Indian team ran the risk of touring down under without a sponsor; however, Mobile Premier League Sports Association has stepped up timely. The BCCI has signed a three-year contract with MPL, beginning with the tour of Australia.
Mobile Premier League, which is India’s largest esports platform, is the official kit sponsor and official merchandise partner for the Indian team. The three-year agreement signed by the BCCI begins from November 2020 and will go on till December 2023 while the women and U-19 sides were also part of the deal for the new jerseys. MPL sports would also conduct business of licensed team India merchandise and jerseys to fans at considerable prices.
BCCI Secretary Jay Shah delighted to have Young brands like MPL coming forward
“The partnership leads us to a new frontier for Team India and for sports merchandising in the country. We look forward to working with a young Indian brand like MPL Sports to tap the potential that this sphere holds. This partnership aims at facilitating access to high-quality Indian cricket fan merchandise, including the coveted Indian cricket team jersey for cricket fans not just in the country but globally,” Jay Shah told BCCI.tv.
BCCI President Sourav Ganguly Looking Forward to a New Era of Indian Cricket
“We are delighted to announce the dawn of a new era for Indian cricket with the appointment of MPL Sports as the kit sponsor for the Indian men’s and women’s national cricket team until 2023. We look forward to MPL Sports adding a new chapter to the team’s kit, and bring Official BCCI licensed merchandise within easy and convenient reach for the billion-plus fans who cheer for Team India,” Ganguly concluded.